Turo selected The Southern Influence to produce an automotive photography campaign connecting high-performance electric vehicles with one of Texas’ most anticipated celestial events. TSI founders Chris and Arielle Olfers took the production off the grid, staging and photographing five premium EVs beneath the stars in the Texas Hill Country. Featuring vehicles including the Porsche Taycan and Rivian R1S, the shoot paired dramatic nighttime landscapes with polished automotive imagery designed to build anticipation around Turo’s solar eclipse campaign. TSI led creative direction, remote-location production, photography and post-production, delivering a cinematic image library that positioned the vehicles as part of the adventure rather than simply the way to get there. Explore more of our campaign photography and production capabilities.