Industria Creative + Emporio Armani
Stronger With You Fragrance Launch
Creative Direction, Event Photography, Video Production, Cinematography, Post-Production
Longtime experiential agency partner Industria Creative brought The Southern Influence in to capture the one-night-only launch of Emporio Armani’s Stronger With You Parfum beneath the iconic Venice sign in Venice Beach, California.
From Sunset to Afterparty
Benson Boone took over the outdoor terrace for a live performance complete with his now-iconic backflips. Inside, the warehouse-style space transformed into an afterparty led by DJ Mau P. Our team moved between both environments, capturing polished stills and cinematic footage without interrupting the guest experience.
One Night, Every Angle
TSI assembled a nimble, senior production team to move seamlessly throughout the three-story experience. Chris Olfers led creative and served as Director of Photography, alongside camera operator Brandon Esparza and photographer Sean O’Grady, capturing the energy, talent and branded details as the night unfolded.
Built to Travel
TSI delivered hundreds of event photographs and an iconic, fast-paced recap film that extended the launch well beyond Venice Beach. The event generated coverage across NYLON, WWD, Time Out Los Angeles, Just Jared and LA Guestlist, giving the Stronger With You launch a life far beyond one unforgettable night."
