Create & Cultivate
National Events Series
Experiential Production, Conference Content Production, Event Photography, Video Production, Real-Time Editing, Talent Management, Post-Production
As Create & Cultivate’s longtime video and photography production partner, The Southern Influence helped shape the visual storytelling behind its nationally recognized events for women in business. From high-profile festivals to intimate dinners and fireside conversations, TSI created experiential and digital content that extended each event far beyond the room. Learn more about Create & Cultivate’s events and community.
Built for the Room and the Feed
TSI served as the exclusive production partner for multiple editions of The Create & Cultivate 100 List, profiling women breaking barriers across business, culture and media. From documentary-style behind-the-scenes storytelling to elevated editorial portraiture, our team managed creative development, photography, video and post-production from concept through delivery. The resulting content was featured by E! News, People, Newsweek, BizBash and other national outlets.
The 100 List
TSI approached every event as its own narrative, developing a visual strategy tailored to the city, programming, speakers and brand partners involved. Our work included production management, creative event design, experiential activations, talent wrangling, partnership consultation, event photography, video production and PR support for experiences welcoming between 500 and 1,500 attendees. Explore our experiential and event content production services.
Los Angeles
For Create & Cultivate Los Angeles, TSI assembled a 10-person creative team to cover two stages of concurrent programming featuring Jessica Simpson, Antoni Porowski, Jessica Alba and Eva Mendes. Throughout the event, our team delivered hundreds of photographs and dozens of rapid-turn recap videos featuring motion graphics, visual effects and speaker quotes published within minutes of the conversations taking place.
New York City
Our New York production began beyond the event venue, with camera teams capturing the subway, taxis and other unmistakable city moments. TSI wove this original footage together with event coverage and insights from speakers including Martha Stewart and Ashley Graham, using layered sound design to give the final content a distinct New York energy.
San Francisco
In San Francisco, TSI combined FAA-compliant drone footage, GoPro perspectives and multiple roaming camera teams to capture a day-to-night event featuring Kourtney Kardashian. On-site editors incorporated Create & Cultivate’s branded GIFs and graphics into rapid-turn content, creating a polished, dimensional look while the event was still unfolding.